
Purematcha HINOKA Organic Premium Matcha 50g
Hinoka Matcha - Organic Japanese Green Tea
Hinoka Matcha is an expertly crafted blend of first and second harvest tea leaves, shade-grown in the nutrient-rich volcanic soils of Kagoshima Prefecture, Japan. Combining three cultivars - Asanoka, Okumidori, and Kanayamidori - it strikes a perfect balance between the fresh vibrancy of spring growth and the depth and warmth of early summer leaves.
Details
Origin: Kagoshima, Japan
Harvest: May/June 2025
Cultivars: Asanoka, Okumidori, Kanayamidori
Organic Certification: JAS Certified Organic
Processing: Shade-grown, steamed, dried, and bead-milled for optimal colour, aroma, and texture
Safety: Independently screened in Australia for radiation, heavy metals, toxins, and mould
Tasting Notes
Hinoka presents a rich, deep green hue with a light vegetal body and a smooth, nutty finish accented by subtle savoury toasted notes. This refined profile makes it versatile, approachable for everyday Usucha (thin tea) preparation, yet elegant enough for Koicha (thick tea) enjoyment.
Health Benefits
Rich in antioxidants
Supports detoxification
Strengthens immune function
Provides sustained, calm energy
Boosts metabolism
Gluten-free, dairy-free, and vegan-friendly
Independent Testing for Quality & Safety
Hinoka Matcha undergoes rigorous quality assurance both at the source in Japan and through independent laboratory testing in Australia. Every batch is screened to ensure it is free from contaminants, giving complete confidence in its purity and safety.
Hinoka embodies the harmony of Japanese tea craftsmanship - smooth, nourishing, and vibrant, making it a matcha of exceptional quality for both daily rituals and mindful moments.
Disclaimer: The statements made regarding these supplements have not been evaluated by the Therapeutic Goods Administration (TGA). These products are not intended to diagnose, treat, cure, or prevent any disease. Always consult with your healthcare professional before starting any diet, exercise, supplementation program, or if you have or suspect you might have a health problem. Individual results from the use of these products may vary and are not guaranteed.
Frequently Asked Questions
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We curate. We don’t try to sell everything, only the best. That means no filler brands, no junk ingredients, just premium supplements chosen for effectiveness.
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Orders placed before 11 am ship the same business day. Most customers in Australia get their package in 2–4 business days.
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Yes, you can pick your order up from our Byron Bay store. Just select ‘’pick-up in store’’ at checkout and save on delivery.
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We want you to feel confident shopping with us. If you receive a product that is damaged, defective, or not what you ordered, please contact us within 14 days of delivery for a refund or replacement.


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The Jing Organics difference
At JING Organics, we take pride in offering exceptional health and longevity products sourced from around the globe. Since 2015, we’ve been a trusted name for health-conscious individuals, providing sustainably and thoughtfully curated solutions that prioritise quality, effectiveness, and your wellbeing.

Our Mission
Our mission is simple: to inspire and enable people to take control of their health. By blending the wisdom of ancestral nutrition with the advancements of modern wellness, we empower you to make informed, confident decisions about your health and vitality.